What we cover

Reporting on this community since 2023.

Local government
The decisions, developments and changes shaping the communities we call home.
Crime and public safety
Breaking news, investigations and public safety updates that affect North Central Florida.
Schools and education
Local schools, students, educators and the issues shaping education in our communities.
Business and growth
Who’s opening, what’s changing and how North Central Florida is growing.
Sports and equine
From Friday night lights to Gator sports and the equine world that runs deep in our region.
Life in the 352
Food, events, health, weather and the people and places that make this area home.
Weather
Forecasts, severe weather and the information you need when Florida skies have other plans.

The newsroom is not for sale. The audience is.

Our reporters cover this community without regard for who advertises with us. That independence is the only reason the audience is worth reaching. Advertisers get that attention through clearly labeled placements, never through influence over coverage.

WHAT THE NEWSROOM DECIDES
  • What gets covered
  • How a story is framed
  • When it publishes
  • Whether a correction is warranted
WHAT AN ADVERTISER BUYS
  • Placement and share of voice
  • Which sections and which readers
  • The message, in their own words
  • A labeled editorial about their business

Ways to advertise here

Display Advertising

Be part of what North Central Florida is reading today. Your business shows up alongside the local stories people came to 352today to see, because being seen in the right place still matters.

Sponsored Content

Sometimes a banner isn’t enough room for the story. Sponsored content gives your business space to explain, educate or introduce itself while giving readers something actually worth reading.

Contests & Promotions

People like free stuff. We’re not going to overcomplicate this. Give them a reason to play along, and give your business a fun way to get noticed, collect attention and be remembered.

These are the three we get asked for most — not the whole menu. Tell us what you are trying to move, and we will shape the rest around it.

How a Promoted Editorial comes together

01

We interview you

A real conversation about what you do and what makes it worth writing about. Twenty minutes, usually at your place of business.

02

Our team writes it

Written to read like the rest of the site, because that is why people finish it, and labeled as promoted, because that is why they trust it.

03

You approve it

Nothing publishes until you have read it. Facts, quotes, and offers are yours to correct.

04

It runs everywhere

On the site, in the daily newsletter, out to social, and it keeps working in search long after the campaign ends.

Build My Advertising Plan Ask what 352today is producing for businesses like yours.

Your next customer is searching right now.

Let’s make sure they find you first.