North Central Florida Media Group radio stations 93.7 K-Country and 92.5/95.5 Wind-FM hosted the 22nd Annual Stop Children’s Cancer Bearathon on Wednesday February 17 from 6 a.m. to 7 p.m. raising a record $129,775!
“We are proud to be a partner in the battle to cure Pediatric Cancer. Stop Children’s Cancer and our Bearathon have raised over $1.4 million through the generosity of our listeners in North Central Florida. We look forward to raising even more at our next Bearathon,” GM/VP Howard Tuuri says.
93.7 K-Country began the one-day radiothon over two decades ago in support of the mission of Stop Children’s Cancer, which is dedicated to the Prevention, Control, and Cure of Children’s Cancers. This year, sister station 92.5/95.5 Wind-FM joined the event and dedicated their airwaves to the cause.
The donations are used to purchase cuddly bears and chemo ducks, which are given to children upon diagnosis. The Chemo Duck is an educational tool used by the medical team. To receive chemotherapy treatments, a port is inserted into the child via a medical procedure, and the Duck comes with a port to show the child what it looks like and importance of keeping it clean!
All the money raised goes to local clinical trials, basic research, research scholars and research equipment for the Department of Pediatrics at the University of Florida College of Medicine and UF Health Shands Children’s Hospital for pediatric cancer.
Though the annual 13-hour event has ended, donations can still be made online.
You can read more about Stop Children’s Cancer at their website.